Mobile vs. Web app: Which one to choose?

When developing a digital product, one of the first critical decisions is choosing between a mobile app and a web app. Both options have their strengths—mobile apps provide better engagement and performance, while web apps offer broader accessibility and lower maintenance costs. But how do you determine which one is the right fit for your business?
At Outsoft, we’ve helped companies across industries make this decision based on their goals, user behavior, and budget. In our latest article, we break down the key differences, advantages, and challenges of mobile and web apps, backed by real-world examples and industry statistics. Did you know that mobile shopping apps convert 157% more than mobile websites, yet many businesses still choose web apps for their cost-effectiveness and cross-platform accessibility?
If you’re facing this choice, don’t make a decision based on guesswork. Check out our full breakdown on Medium, where we dive deep into the pros and cons of each approach and emerging trends like Progressive Web Apps (PWAs).